Expo East Preview

Expo East will feature Organic Products Expo - Biofach America, a show within the show, for greater presence of organic exhibitors from the around the world. This section of the show will feature organic finished products and raw materials, as well as market intelligence and education.

The events will begin with an opening ceremony on Friday with featured leaders from the organic community in North America and world-wide, including: Steve Demos, White Wave; Nell Newman, Newman's Own; Bernward Geier, IFOAM; Bob Scowcroft, Organic Farming Research Foundation.

Supply Focus Expands At Expo
Suppliers and manufacturers attending the Natural Products Expo East in Washington DC this September 4 to 7 will find more educational and networking opportunities, as well as an expanded Supply at Expo table-top event.

"These events and networking opportunities create a dynamic environment for buyers and sellers in the global supply marketplace that are linking our trade shows and publications in the US, Europe and Asia," says Susan Haeger, director of global industry affairs for New Hope Natural Media, the show's organiser.

Supply at Expo will provide a new forum for ingredients buyers and finished products manufacturers to meet with suppliers and manufacturers from Europe and Asia. In the show floor theatre, FF&N will present live versions of its Global Dispatches on Latin America, Africa and China. "As companies increasingly source and connect across the globe, we want to address regulatory and market issues that will give buyers the information they need to make informed buying decisions," says Haeger. "As part of New Hope's focus on quality standards, we will host a delegation of Chinese regulatory officials, trade representatives and manufacturers to facilitate dialogue with US ingredients suppliers, manufacturers, industry members and regulatory officials." To address the controversy surrounding the quality of Chinese ingredients and products, Professor Ren DeQuan, deputy commissioner of the State Food and Drug Administration, will present new information on China's recently implemented GMPs and GAPs.

Education Focused On R&D
The education programme will include a four-day menu of seminars geared toward both US and international manufacturers. Among the highlights is a technical Nutracon session, designed for formulators, and research and development teams on "The search for a superior calcium: An evidence-based inquiry." The session will look at the controversy over which form of calcium is better with speakers presenting current science related to bioavailability, solubility, elemental percentages, and other variables.

Other highlights include a session entitled, "Dietary Supplements and the EU Directive." Simon Pettman, executive director of the International Alliance of Dietary Supplements Ass-ociations and Martin Last, vice chairman of HFMA, will detail current information on compliance and specifics on upcoming regulatory issues. The program will also include a session on international consumer attitudes with Lyn Ciocca previewing data from the upcoming 30-country Healthfocus International Trends Report.

Education Highlights

Thursday, Sept. 4
9:00-10:00 The search for superior calcium: Evidence-based inquiry
10:30-11:45 State of the idustry: Supplier/manufacturer focus
2:00-2:45 Global Dispatch: Latin America
3:15-4:00 Global Dispatch: China
4:30-5:15 Global Dispatch: Africa
Friday, Sept. 5
10:00-11:15 In the spotlight: Natural products and the foodservice industry
12:45-2:00 Dietary supplements and the EU Directive
12:45-2:00 International organic trade: Entering the US market
Saturday, Sept. 6
10:15-11:45 An overview of intellectual property, issues affecting the FDA-regulated industry
1:30-2:45 Breaking News Alert! (to be announced)
3:00-4:15 International consumer data for strategic decision-making
Sunday, Sept. 7
10:00-11:15 Exhibitor training: Planning for trade show success
10:00-11:15 FTC, advertising regulations for the natural products industry

For a complete up-to-the-minute schedule, visit www.expoeast.com

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