FoodDrinkEurope welcomes approved health claims

FoodDrinkEurope welcomes approved health claims

Here's why EU food industry organization applauds new rules.

The Dec. 14 application of the Regulation establishing a list of EU-wide approved health claims on foods marks a positive step towards providing more certainty and clarity for consumers while creating a level playing field for industry.

This list means consumers can confidently make use of scientifically substantiated information about the beneficial properties of food and drink products.

Industry is now looking to the European Commission and Member States to agree on outstanding Article 13.1 health claims and to find a solution for claims on botanicals.

Food manufacturers are looking forward to further improvements in the health claims process to direct research and development in the desired direction and strengthen industry innovation in the future.

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