Introduction of OrderDog's Next Generation iPOS Provides Additional Value to Retailers

New Point-of-Sale System Demonstrations to be Top Dog at Expo West

LEWISVILLE, TX, February 28, 2004 - OrderDog ( TM ), Inc., a technology-based company that provides neutral and secure third party business-to-business services to increase supply chain efficiencies in the natural products industry, will introduce their second generation iPOS (TM) Point of Sale system at Natural Products Expo West tradeshow and conference, March 17-20, 2005 at booth #3539 in the Anaheim, Calif. Convention Center.

OrderDog's second-generation iPOS is a proven point-of-sale system with increased capabilities and a user-friendly interface. iPOS was designed to further simplify and enhance the technology and functions of the sales process by expanding upon features that are specifically useful for independent retailers. The compact, all-in-one unit with touch-screen and high-speed networking capabilities will be available for hands-on demonstrations at the partnered Tree of Life/OrderDog booth. The new iPOS product database automatically updates pricing, product availability, contact information, cost history/averages, and UPC and item identification numbers. It is slated to cost approximately 50 percent less than an equivalent system.

"A number of retailers are already using the initial version of the new iPOS and have been pleased with its various expanded capabilities and time-saving capacity," states Richard MacKillop, CEO and co-founder of OrderDog, Inc. "Our retailers are really surprised how easy it is to setup and use. Most stores can be up and running in less than a week. We have developed exactly what the small independent retailer needs to improve their operations and provide all the support they need to take advantage of it."

Natural Products Expo West,, is the largest natural products tradeshow in North America, spanning 250,000 square feet of exhibit space and attracting buyers from around the globe. The 25th annual tradeshow and conference will host more than 1,500 exhibitors and welcome over 36,000 attendees.

OrderDog, Inc.,, is a web-based system that enables manufacturers and retailers to connect online 24 hours a day to order and sell goods. Servicing over 1,400 retailers and 250 suppliers across the United States, Puerto Rico and the Caribbean, OrderDog has proven to be the industry's foremost expert on supply chain solutions. OrderDog holds Nutrition Business Journal's 2004 silver growth in small companies award, and the 2004 product merit award for their time-saving inventory tool, the iPAL(TM) scanner.

Retailers will have the opportunity to order the pre-release version of the new iPOS at an introductory price. For further information about OrderDog's next generation iPOS, please contact Amanda Holty at 801-538-0777, ext. 106 or [email protected].

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