SAN CLEMENTE, CA—December 12, 2003—Continuing its commitment to improve health through science-based nutrition, Metagenics, Inc. announced the highly anticipated return of the UltraMeal® Challenge—the company’s body composition contest to promote the loss of unhealthy body fat in the U.S. and Canada. More than 65% of the U.S. adult population and 50% of the Canadian population have altered body composition (excess body fat), which has been scientifically linked to serious health conditions such as hypertension, dyslipidemia (elevated LDL levels), estrogen imbalance, and metabolic syndrome (abnormal insulin and blood sugar metabolism). In fact, annual healthcare costs related to obesity are estimated at over $94 billion USD for both countries combined. With unhealthy body fat statistics on the rise, the goal of the UltraMeal Challenge remains to increase patients’ awareness of the relationship of excess body fat to these serious health concerns.
In contrast to other competitions, the UltraMeal Challenge focuses on improving the ratio of lean muscle tissue by reducing unhealthy body fat. Of the participants completing the 2003 challenge, women who started with over 30% body fat reported an average decrease of 3.1% body fat (the first place winner decreased her body fat by 9%). And the men who started the challenge with more than 20% body fat reported an average decrease of 3.8% (the first place winner decreased his body fat by 15.4%).
Metagenics is the largest provider of science-based nutritional supplements exclusively through healthcare practitioners, and is the first and only company in the industry to offer a health challenge. “Last year, more than 700 patients took up our challenge to improve their body composition and overall health,” said Dr. Jeffrey Bland, Metagenics’ President and Chief Science Officer. “Due to this overwhelming response and the positive results generated by last year’s competition, we are once again excited to offer this innovative, health-promoting challenge.” Dr. Bland was vital to the development of UltraMeal—a line of science-based medical food products (in powdered beverage form and bars) designed to nutritionally support conditions associated with altered body composition, such as dyslipidemia, hypertension, estrogen imbalance, and metabolic syndrome. The UltraMeal Body Composition Program—recommended by healthcare providers worldwide for over 13 years—also includes healthy dietary recommendations and a simple walking plan, and has been clinically tested and shown to promote the loss of body fat and retention of lean muscle.
UltraMeal Challenge 2004 commences January 1 and ends on May 31, 2004. Participants follow the UltraMeal Body Composition Program as directed by their licensed healthcare provider for 12 weeks within the Challenge timeframe. Healthcare providers will be required to measure body composition using approved bioelectrical impedance analysis (BIA) equipment to provide an accurate measure of body fat and lean tissue for each patient. Winners will be selected based on body composition improvement and a completed entry statement of their 12-week experience. A total of 20 prizes will be awarded (10 each for men and women)—including $5,000 and a one-year supply of UltraMeal products to each grand prize male and female winner.
Metagenics, a privately held company, was founded in 1983 with the mission to improve health by helping people achieve their genetic potential through nutrition. The company is headquartered in San Clemente, CA, with its world-class Functional Medicine Research Center (FMRC) and manufacturing facility located in Gig Harbor, WA. MetaProteomics™, Metagenics’ vanguard research center in Ithaca, NY, is dedicated to researching and evaluating the effects of natural ingredients on genetic expression and protein activity. With a talent base of close to 400 employees worldwide, including a team of nearly 40 highly trained scientists and clinicians, Metagenics is helping to shape the future of the nutraceutical industry. The company is GMP (Good Manufacturing Practices) certified by the NNFA, holds multiple proprietary formula patents, and produces over 400 all-natural, research-based products to optimize health. Committed to innovative product development, research, and continuing practitioner education, Metagenics is the premier formulator and manufacturer of premium-quality nutritional supplements and medical foods sold to healthcare practitioners worldwide. For more information about Metagenics, please visit the company’s Web site at www.metagenics.com.