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MonaVie Founder, Chairman, and CEO Dallin A. Larsen Named Ernst & Young LLP Entrepreneur Of The Year(R) 2009 Award National Winner in Emerging Category

MonaVie (, maker of the premier blend of the Brazilian acai berry and energy drink products, today announces that Dallin A. Larsen, MonaVie Founder, Chairman and CEO, was named the national winner of the Ernst & Young LLP Entrepreneur Of The Year(R) Award in the Emerging category.

Larsen was honored for demonstrating excellence in innovation and personal commitment to MonaVie, the emerging direct seller of nutritional beverages made from unique blends of nature's superfruits. In September 2009, MonaVie was named No. 1 in the Food & Beverage category on the Inc. 500 list of the fastest-growing private companies in America.

"If I were to start MonaVie all over again today, the first two phone calls I'd make would be to my brother, and serial entrepreneur, Randy Larsen, and to my friend and four-time Olympian Henry Marsh," says Larsen. "I'm also grateful to our distributors in twelve countries around the world, for going out and creating their own reality."

Larsen and his business partners--Henry Marsh and Randy Larsen--first introduced MonaVie in 2005, and have since led the company to achieve $1.6 billion in cumulative sales with a distributor work force of more than one million.

"I'm grateful to be involved with the industry, in the entrepreneurial area, where we talk about going from success to significance," says Dallin Larsen, MonaVie Founder, Chairman and CEO. "I hope that each and every one of us as companies, as founders of companies, as CEOs of companies, can go out and as we become more blessed, that we will in fact be more of a blessing."

The national award winners were announced at an awards gala, hosted by Jay Leno, on November 14 in Palm Springs, California. The gala is the culminating event of the Ernst & Young 2009 Strategic Growth Forum, the nation's most prestigious gathering of high-growth, market-leading companies. This group of outstanding entrepreneurs was selected by an independent judging panel made up of business, community and academic leaders.

"The Entrepreneur Of The Year(R) award recognizes the importance of entrepreneurs," said Larry Haynes, Americas Director, Entrepreneur Of The Year(R), Ernst & Young LLP. "Our economy depends on these entrepreneurs. They build businesses, support their local communities and drive innovation and development in the economy at large."

About Ernst & Young's Entrepreneur Of The Year(R) Awards Program

This year, the Entrepreneur Of The Year(R) awards program celebrates its 23rd anniversary. Since 1986, the program has expanded to recognize business leaders in over 135 cities in 50 countries throughout the world. Ernst & Young's program recognizes outstanding entrepreneurs who have built and lead dynamic, high-growth businesses on a regional, national and global level. For more information about the winners and how to get involved, please visit

About MonaVie

MonaVie is a rapidly growing company that distributes products to markets around the world. Introduced in January 2005, MonaVie develops and markets scientifically formulated, premium quality products, specifically for person-to-person distribution. Developed with a philosophy of Balance-Variety-Moderation, MonaVie products feature a delicious blend of the Brazilian acai berry and 18 other body-beneficial fruits from around the world. From powerful antioxidant support to joint and heart health, each formula delivers key nutrients to help you maintain a healthy and active lifestyle.

In June 2009, MonaVie introduced to the market a healthy alternative to traditional energy drinks. A welcomed addition to the company's premier line of products, MonaVie EMV(TM) ( contains a 100 percent natural energy blend formulated to increase performance, endurance and concentration by kicking up your energy level and keeping it there -- without a subsequent crash.

The company is led by Founder, Chairman and CEO Dallin A. Larsen; Founders and Vice Chairmen Randy Larsen and Henry Marsh; President and Chief Operating Officer Dell Brown; and Chief Financial Officer Devin Thorpe.

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