Natrol’s Founder Receives Lifetime Leadership Award

Elliott Balbert Recognized at the Nutrition Business Journal
Newport Summit Meeting

CHATSWORTH, CA. – August 15, 2006 – Natrol, Inc., a leading manufacturer and marketer of nationally branded nutritional products, announced that Executive Chairman and Founder, Elliott Balbert, received the Lifetime Leadership Award at the NBJ Newport Summit meeting in Dana Point, California, on July 26, 2006.

The Lifetime Leadership award recognizes industry leaders for extraordinary efforts on behalf of the nutrition industry.

Wayne M. Bos, President and CEO of Natrol, Inc., stated, “We are delighted that Elliott has been recognized for his industry contributions during the past twenty-five years. This is a reflection on the quality organization that Natrol has become. His leadership of organizations such as the Dietary Supplement Education Alliance (DSEA) demonstrates his dedication not only to the natural products industry, but to the health and well-being of all Americans.”

Elliott Balbert commented, “I am honored to receive the Lifetime Leadership Award. It’s wonderful to be recognized for just doing my job—for Natrol, the industry, and the community.”

Balbert is former president and a current Board member of the DSEA. He also supports numerous industry and non-profit organizations, including Vitamin Angels, the American Botanical Council, the Freedom to Live Foundation, Bastyr University, the National Products Association, and the American Herbal Products Association. Balbert is active in industry lobbying efforts, including providing testimony before Congress on industry-related issues.

Founded in 1980, Natrol, Inc. (NASDAQ: NTOL), is a diversified nutrition products company that manufactures and markets premium-branded nutritional products, herbal teas and sports nutrition products under the Natrol®, Laci Le Beau® and Prolab® brands, respectively. Natrol markets more than 200 nutritional products designed to meet a wide range of consumer needs. The products are available at more than 54,000
food, drug, mass market and independent health food stores, catalogs and Internet sites, gyms and specialty stores nationally and in approximately 40 select foreign countries. For more information, visit


Teri Lim
Natrol, Inc.
(818) 739-6000 X583

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