Nordic Naturals Sponsors Free Children's Health Fair

Aptos, California (May 6, 2004) A combination of fun, educational activities took center stage at the Aptos Academy Children's Health Fair, sponsored by Nordic Naturals. The health fair, a free community event held May 2nd on the Aptos Academy grounds, provided a simple way for families to become aware of crucial children’s health and nutrition topics, according to Michele Opheim, President of Nordic Naturals.

“The fair was a one-stop shop for basic health information and major children’s health issues, such as obesity and diabetes,” says Opheim. “It also answered children’s questions about healthy foods and connected parents to local health resources.”

Twenty-five local sponsors hosted interactive tables that promoted fun activities while distributing information. “Our samples showed children that healthy food can and does taste good and our information helped parents better understand the nutritional information on food labels,” says Bruce Brinker, SunRidge Farms Sales Associate. “This event was a great way to get out and get in touch with the community,” adds Kai Connor, SunRidge Farms Special Projects Coordinator. Other sponsors included Rainbow Lite, Earth Bound Farms, New Leaf Community Markets, NutraCoach, local doctor’s offices, health centers and fitness centers.

Nordic Naturals sponsored the health fair because of growing public interest in simple solutions for healthier living. “Parents and teachers wanted to learn more about how nutrition affects children’s learning, mental health and well-being,” says Opheim. “We wanted to address children’s health and wellness in general along with specific ailments such as diabetes, obesity and ADHD through cod liver oil supplementation and other nutritional paradigms.”

Research shows that essential fatty acids found in fish oil are critical for children’s optimal health. According to Opheim, many people are unaware of the benefits of fish oil as part of a healthy lifestyle and even if they know about the benefits, they are often hesitant to take them for fear of a “fishy” taste. “We demonstrated that our patented flavoring process makes our fish oils taste great and kids want to take them,” she says. “A product line made especially for children provides parents with an easier method of administering fish oil.” Nordic Naturals children’s products are completely natural with the highest standards for purity and freshness and have been awarded a gold medal for taste which is derived from a patented flavoring process that adds real fruit essence into the capsules and oil.

Nordic Naturals is a leading manufacturer and provider of essential fatty acids in the dietary supplement and medical industries. The company offers a complete line of Omega-3s from fish in combination with Omega-6s from organic borage oil and evening primrose oil and specializes in formulas for children, women and specific high concentration products. Actively involved in research and education, Nordic Naturals is the chosen brand for various clinical trials at accredited universities and research institutions.


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