GORDONSVILLE, Va., March 2, 2006 /PRNewswire via COMTEX/ -- According to a recent report, 66% of U.S. consumers say they at least occasionally use organic products, a phenomenon that can be attributed to the availability of organic products in the marketplace, health concerns over products that are not naturally grown, and the availability of information regarding organic alternatives.* In fact, a 2004 consumer opinion poll conducted by Roper Public Affairs determined that seven out of ten Americans prefer organic alternatives because of perceived health risks associated with non-organic products.
"Parents today are increasingly choosing an organic lifestyle," said Paul B. Manning, CEO of PBM Products. "The problem is they have a hard time finding organic baby formula offering the same benefits as contemporary national brand baby formulas at their local retail outlets. We are going to change that."
Manning said that he and the PBM family of companies are addressing this situation by offering the first nationally-distributed organic baby formula containing the lipids DHA and ARA, key nutrients related to optimum infant health and development. To date, there is no organic baby formula brand in the United States enriched with these essential lipids.
"It seems prudent that parents would only want their children to move to a diet that contains fewer, possible harmful elements," said Dr. Barbara Levine, director of the Nutrition Information Center and Associate Professor of Nutrition in Clinical Medicine at Weill College of Medicine of Cornell University. "I can see why many people are looking for naturally grown food products."
Dr. Levine is an expert on nutritional interactions between genetics and the prevention of cardiovascular disease, diabetes, and cancer, as well as the optimal diet for cognitive function and visual acuity in young children.
"Researchers have long recognized the far-reaching importance of DHA and ARA in infant development," she said. "These lipids are naturally supplied from mom to baby in breast milk, but in reality not all moms can breast-feed. If parents formula-feed and choose an organic infant formula, it is essential that they use an organic formula enriched with DHA and ARA, lipids that have been clinically shown to aid in babies' mental and visual development."
Manning is well aware of how parents are constantly on the lookout for both quality and value in infant nutrition. Always battling against high- priced baby formulas, his company, PBM Nutritionals, is manufacturing the first nationally distributed organic value brand baby formula with the lipids DHA and ARA. Based in northern Vermont, PBM Nutritionals is the only ISO 9001:2000-certified, infant formula-manufacturing facility in the United States. The facility has been manufacturing infant formulas for more than 20 years.
PBM Nutritionals is also approved by Quality Assurance International (QAI) to manufacture organic milk-based powder infant formula that is compliant with the comprehensive U.S. Department of Agriculture (USDA) organic regulations. According to these strict manufacturing and handling guidelines, this organic formula is being produced without pesticides, added growth hormones, or antibiotics.
About PBM Products, LLC
PBM Products ( http://www.pbmproducts.com) is privately owned and based in Gordonsville, VA. The PBM family of companies specializes in manufacturing, distributing, and marketing consumer food, nutritional, and pharmaceutical products. The PBM family of companies consists of PBM Products, PBM Nutritionals, PBM Pharmaceuticals, and PBM International.
*The Hartman Group, Organic Food & Beverage Trends 2004: Lifestyles, Language and Category Adoption, August 2004.