Genuine Health has a patent pending (U.S. Application No. 61/426,605) for a high performance, stable probiotic combined with high quality Omega-3 fish oil.
“This unique process allows us to take the research on improved probiotic absorption when combined with Omega-3 fish oil and bring it to consumers,” says Stewart Brown, Founder and CEO of Genuine Health. The product, live probio+ o3mega, is available in Health Food, Drug and Grocery Stores now.
Research indicates that the combination of fish oil and bifidobacteria has bi-directional benefits, meaning it assists in the better absorption and utilization of both the fish oil and probiotic. A summary of the research benefits include:
• Adding omega-3 to a prebiotic can increase bifidobacteria levels by up to 3 times and contribute to lower levels of unhealthy bacteriocides.
• Improves probiotic adhesion (stickiness) by up to 12% and thus efficacy
• Increases Omega-3 absorption by the body
• Enhances heart healthy benefits
Genuine Health guarantees the stability of the probiotic in the fish oil. Strains used in dietary supplements must be able to withstand the challenging conditions of a long shelf life, ambient storage temperatures and water activity—all of which can be devastating to their stability.
The stability of live probio+ o3mega was tested by an independent 3rd party along with some very popular (top 5 in marketplace) probiotic supplements. The results were astounding. Of the 6 probiotics tested, live probio+ o3mega was the only one to exceed label claim prior to expiry—in fact no other product tested even met label claim.