Uncle Matt’s Organic Juices: New Packaging = Better Taste

Clermont, FL (November 8, 2002) McLean Marketing announced today a fresh, new concept in packaging for Uncle Matt’s Organic Juices. The company will be offering its organic orange juice in PET bottles in three different sizes: 10, 32 and 64 ounces. PET #1 has many advantages to offer which, for consumers, translates into better juice quality and taste plus an “easy to recycle” container. Here are the facts:

• PET #1 packaging produces better juice quality over the life of the product providing a better oxygen barrier with less flavor scalping
• PET #1 provides the same shelf life as the former cardboard gable top cartons
• PET #1 is the most recycled form of plastic in the U.S.

The new packaging offers consumers three sizes and price levels to choose from instead of the one-half gallon size only. The two larger sizes accommodate both large and small families while the convenient 10 oz. size is perfect for the “grab and go” shopper. Uncle Matt’s will have the first organic chilled juice offered in a 64 oz size PET. “This keeps us at the forefront in packaging and juice quality as well as consumer trends,” says Matt McLean, CEO of Uncle Matt’s. “We are proud to be the leader and innovator in this exciting and dynamic category.” The new packaging also incorporates their updated logo, which better integrates the Uncle Matt’s brand as certified organic.

Uncle Matt’s will continue to offer their premium quality, gourmet, organic orange juice in both pulp and pulp free made from the same great blend of Early-Mid and Sweet Valencia oranges from Florida. As always, the products have no additives or preservatives, are kosher certified and promise that “fresh squeezed” taste. Uncle Matt’s Organic juices are produced under the strict regulation and guidelines of the Florida Organic Growers Association, the largest and most respected organic organization in Florida. McLean Marketing is an active member of the OTA and supports the Organic Farming Research Foundation.


Matt McLean is available at 352.394.8737.

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