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Vitafoods preview

Vitafoods International celebrates its 10th anniversary when it returns to Geneva Palexpo this month. Europe's leading nutraceutical and functional-foods exhibition brings together manufacturers of nutraceutical ingredients, dietary supplements and cosmeceutical ingredients.

The organisers predict the event will be bigger than ever, with more visitors and more and larger booths. This year the show will see a 20 per cent increase in floor space with 55 new exhibitors, including Danisco, Berkem and CHR Hansen.

Three new international pavilions include New Zealand, Scotland and CBI (the Netherlands), as well as the established pavilions of Korea, Wusata (the Western US Agricultural Trade Association), Bretagne International (France), China, and the Americas.

The SIPPO Pavilion will house companies from Peru, Vietnam, Macedonia, Romania, Ghana and Ecuador, and will present ingredients and semifinished products such as essential oils, extracts and tinctures as well as dried products.

Other features include the New Products Zone, the Annual Vitafoods Discussion Forum, the Seminar Theatre and the Vitafoods International Conference. The Finished Products Expo will give visitors an opportunity to compare hundreds of finished products before making purchasing decisions, source new suppliers or look for private-labelling services. More than 70 companies from around the globe will be exhibiting, offering a range of products including children's supplements, herbal remedies and sports nutrition.

Experts will present talks about the latest industry developments at the two-day international conference, organised by industry experts Leatherhead International, while speakers at the highly popular Seminar Theatre will inform audiences about new-product launches, innovations and research findings.

A selection of exhibitors
Ocean Spray is showcasing its portfolio of sweetened dried cranberries, including the less-sugar, high-fibre and natural-juice varieties. The company is also presenting its BerryFusions Fruits, cranberry concentrates, juice drinks and 90MX cranberry powder. Stand 1186

Innovations from Bio Serae will be on display, including recent clinical research on NeOpuntia healthy cactus fibre; Salto3 for joint health; and CactiNea, a prickly-pear powder for weight management. Stand 1284

Frutarom will present an expanded line of ingredients, including the latest scientific findings on Neuravena (EFLA 955); preliminary results of of a bone study using the company's isoflavone extract, SoyLife; more data on LinumLife; and new information on FenuLife. Stand 923

Martek will showcase the benfits of its life'sDHA ingredient, a vegetarian-source algae-derived omega-3, grown under controlled conditions, free from oceanic pollutants. Can be used in dietary supplements as well as dairy products, dressings, spreads and baby foods. Stand 652

Offering supplements for skin, heart, brain and joints, Croda Health Care will present Incromega Trio, the first selectively enhanced marine oil with concentrated levels of EPA, DPA and DHA; and PureMax, a unique purification and concentration technology to ensure the highest quality pharmaceutical-grade oils. Stand 849

Making their Vitafoods debut, Omevital high-purity omega-3 fish oils will be featured with Cognis' full range of antioxidants, plant extracts and speciality lipids, including Tonalin, the original and most extensively researched CLA brand for reducing body fat. Stand 1044

EPAX AS will showcase their line of condition-specific omega-3 concentrates formulated to address needs such as mood, mind, joint, pre- and post-natal, eye, cognitive, and cardiovascular health. Stand 968

The award-winning satiety ingredient, PinnoThin, will be featured at the Lipid Nutrition booth, as well as Clarinol, a weight-management ingredient; Safflorin, an immune booster, and Marinol fish oil. Stand 936

LycoRed will launch AlphBeads 5% VBAF, a beadlet formulation of alpha and beta-carotene for food, beverage and dietary supplements applications. Also featured will be the Lyc-O-Leutine line of free lutein and lutein esters. Stand 453

Lonza will introduce a new quality seal for its lead nutrition product, Carnipure, its special grade of L-carnitine. Lonza is the only manufacturer capable of producing L-carnitine in the same way as nature, and also produces nicotinates and medium-chain triglycerides. Stand 944

Promoting its nutritional oil powders based on encapsulated LC-PUFAs, and extra-stable encapsulated oil powders with high amounts of n-3 and n-6 fatty acids, Kievit will treat visitors to an ice cream cone with the ingredients. Stand 881

Soft Gel Technologies will feature LyCoQ, a new branded soft gel containing Lyc-O-Mato, a patented whole-tomato extract standardized to six per cent lycopene from LycoRed, and CoQsol. Stand 552

Milsing is presenting Lectranal, a new natural allergy-relief ingredient, protected by patents pending and available as a raw material and as a finished product. Stand 914

Chewable, flavoured softgels will be featured at the Bioriginal stand. Having already generated considerable interest in the USA, the company is now introducing the chewable format into the European market. Stand 1065

Ocean Nutrition Canada's Chef Stefan Czapalay will be offering a delicious assortment of foods featuring MEG-3 Omega-3 Powder Ingredient at the. Stand 336

Visitors to the DSM stand can sample the latest products containing Fabuless, a patent-protected combination of oat and palm oil that enables consumers to reduce calorie intake without the sacrifice usually involved with dieting. Stand 436

Cargill will showcase its new omega-3 ingredient that promises to be an innovative flavour alternative to existing products. Stand 1157

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