AMSTELVEEN, The Netherlands--(BUSINESS WIRE)--July 22, 2002--The Executive Board of Koninklijke Wessanen, the international food group, today announced that the activities of Telford Foods Ltd, Shropshire, United Kingdom, have been sold to Brand Partnership (Holdings) Ltd, Leeds, United Kingdom.
The divestiture of Telford Foods is the next step in the implementation of Wessanen's wellness strategy focusing on natural and specialty foods for the health and quality conscious consumer. The production of dry soups no longer fits in with this strategic focus.
Annual sales of Telford Foods amounted to approximately EUR 24 million in 2001 with a limited negative result. The activities were sold with a modest book loss.
Brand Partnership is a food company in the United Kingdom, specializing in the production of dried food components.
Koninklijke Wessanen nv is a multinational food company based in the Netherlands which operates on the European, American and Asian markets. We market, distribute and produce wellness products which consumers perceive as natural and wholesome, easy to prepare or indulgent. Knowledge of consumer trends and a clear emphasis on innovation are the basis for growth and continuity in all our companies.
Wessanen generates annual sales of EUR 3.9 billion. Shares of Koninklijke Wessanen nv are quoted on the stock exchanges in Amsterdam, London, Frankfurt, Dusseldorf and EBS Switzerland. Sponsored ADRs are traded in the United States.