With consumers scrutinizing ingredient labels more closely than ever, food industry professionals are looking for a natural sweetener that meets organic and Non-GMO guidelines while preserving flavor profile and nutrition facts.
 
Forward-looking food and beverage formulators will want to make it a priority to visit SweetLeaf® Stevia Sweetener, the number-one-selling stevia in the natural channel, at booth #1252 of the Institute of Food Technologists (IFT) show, from July 13 to 16 at McCormick Place South in Chicago. Wisdom Natural Brands, parent company of SweetLeaf, will exhibit its range of stevia extract, blend and liquid options.
 
“With SweetLeaf, consumers taste your product, not ours,” says Carol May, president of Wisdom Natural Brands. “Our extract has no bitterness or aftertaste—only a clean, sweet taste that lets your product’s flavor shine through. Zero calories, zero carbs and zero glycemic index also mean zero impact on nutrition facts.”
 
SweetLeaf is gluten-free, water and oil soluble as well as heat, freezer and pH stable, which makes it an ideal ingredient for a range of finished food and beverages. Applications include booming product categories such as yogurt, oatmeal, dairy-free frozen desserts, healthy sodas, and flavor-enhanced water.
 
USDA Certified Organic and Non-GMO Verified, SweetLeaf’s whole-leaf stevia extract is made from only the highest-quality, sustainably grown plants. This makes it more desirable on a label than chemical alternatives such as aspartame and sucralose.
 
SweetLeaf has developed more consumer stevia products than any other stevia company. Winner of 10 international awards for taste and sustainability, SweetLeaf Stevia is the most natural and best-tasting in the marketplace. For more on the company and its products, visit sweetleaf.com.