We're already halfway through 2013 (can you believe it?) which means it's time to take a look at the food trends already shaping the natural products landscape this year. Our friends at Sterling Rice Group recently compiled a list of the 10 forces they believe are driving new launches. Based on the hundreds of products we've seen thus far, we agree with their analysis. Take a look at SRG's trends here and scroll through to see the 10 products we think perfectly align with them.