December 3, 2007

2 Min Read
EmbriaHealth.com Gets "Animated" with New EpiCor Science Video

Dr. Robinson’s High-Science EpiCor Presentation Also Makes Web Debut

ANKENY, Iowa, December 5, 2007 -- Embria(R) Health Sciences, a raw material manufacturer of science-backed natural ingredients for the human nutrition market, announced today the addition of two new video presentations surrounding the science and mechanism of action behind the company's flagship ingredient, EpiCor(R), on its Web site www.embriahealth.com - one video is simplified, while the other is quite scientific.

The first piece is a short animation that brings EpiCor's manufacturing process and mechanism of action down to a level that is easily comprehended by the average consumer through fun visual aids and diagrams. The second video, presented by Embria Health Sciences'
vice president of scientific affairs, Larry Robinson, Ph.D., is a formal presentation that provides a detailed run-through of the exact science and research behind EpiCor.

"Embria strives to continually educate the public about the importance of a balanced immune system," stated Paul Faganel, president, Embria Health Sciences. "Whether it be an industry member with an advanced knowledge of the inner-workings of the human immune system, or the average consumer who is relatively unfamiliar with the issue, every visitor to embriahealth.com should be able to gain some knowledge about the importance of keeping the immune system in balance."

About EpiCor:
EpiCor is an all-natural, high-metabolite immunogen designed to modulate and balance the human immune system. This dried, complex fermentation product is derived from a proprietary process consisting of Saccharomyces cerevisiae (brewer's yeast) and the beneficial metabolites produced during the manufacturing process. EpiCor received self-affirmed GRAS status in May 2006 from an expert panel comprised of members with extensive Food and Drug Administration (FDA), Environmental Protection Agency (EPA) and National Institute of Health (NIH) experience. Clinical research on EpiCor has been published in Nutrition Research Journal and presented at the Federation of American Societies for Experimental Biology (FASEB) Conference and the American College of Nutrition (ACN) Symposium.

About Embria Health Sciences:
Embria Health Sciences (www.embriahealth.com) combines science and nature to bring high-quality, research-based natural ingredients to the global human nutrition market. Embria’s key products are manufactured using a proprietary technology, which produces vital metabolites that deliver nutritional benefits and support increased bioavailability. Embria holds Nutrition Business Journal awards for its achievements in business and the selenium ingredient, eXselen(R).

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