The supplement industry has deep roots, starting with Native American, Chinese medicine and Ayurvedic traditions that tapped healing plants, herbs and minerals. However, with the introduction of a modern medical system came a focus on treating disease, rather than on holistic approaches to health and well-being.
Then in the 1960s, people began to reconnect with nature, turning back to plants for their nutritional power and creating supplements and other health-promoting natural products. Today, the supplement industry is a sophisticated, omnichannel business backed by research and increasingly supported by the mainstream medical community.
Take a journey with us to understand how the supplements industry came to be what it is today—and how it is helping to heal people and the planet.