Astaxanthin basics [download]

It’s not called the King of Carotenoids® for nothing. Astaxanthin is one of the most powerful out there—in fact, it’s 50 times more powerful than beta-carotene when it comes to antioxidant effects. Why? Astaxanthin is considerably larger and longer than other carotenoids, which means it can easily span the entire length and thickness of a cell membrane. The result is better protection against cellular damage that, if unregulated, can have a negative impact on many of the body’s systems.

Learn more about how most shoppers have something to gain from this antioxidant powerhouse.

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