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4 packaging stories from Expo West 2017

New looks. Less waste. More convenience. We talked with companies about their packaging goals and upgrades at Expo West.

Deanna Pogorelc

March 27, 2017

These four brands' packaging upgrades and innovations are reflective of broader industry and consumer movements toward waste reduction, mission-based business, quality ingredients and convenience. 

In this video, hear from Tom's of Maine, which recently went through the process of reducing the packaging on its Natural Beauty Bars; Kombucha Dog, which uses its labels to support its social mission; Navitas Organics, which recently rebranded from Navitas Naturals to emphasize its organic ingredients; and 10th Avenue Tea, which found a way to stand out in the tea aisle.

About the Author(s)

Deanna Pogorelc

Senior content producer, New Hope Network

Deanna oversees day-to-day production of digital content, newsletters and social media for newhope.com. She especially enjoys writing about packaging and mission-driven brands. Prior to joining New Hope Network, Deanna reported on healthcare innovation for MedCity News. She has a bachelor's degree in journalism from Ball State University.

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