1 business plan element too often overlooked

May 31, 2013

New Hope logo in a gray background | New Hope

Amazing product—check. Hole in the natural marketplace that your natural food will fill—check. A step-by-step strategy to guide growth from startup to major brand—check. What’s missing? John Maggio, founder and CEO of Big Mouth Snack, shares one key piece of a business plan that new entrepreneurs frequently forget to focus on. Check it out. 

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