Expo East 2019 session: Meeting Consumers Where They Are—How to Get Your Product to MarketExpo East 2019 session: Meeting Consumers Where They Are—How to Get Your Product to Market
The retail and distribution landscape is changing extraordinarily fast, quickly exposing brands to new challenges and also many exciting new opportunities to get healthy products into the hands of consumers. To better understand new opportunities to connect with consumers at retail and online, we've enlisted the help of natural and organic product experts to share actionable insights and tactics to help inform your channel strategy. With a focus on discovery, you'll leave this session with a better understanding of how to succeed in brick and mortar retail, e-commerce, and alternative retail outlets you may not have considered yet for your business.
Beginning: Connecting with Consumers Through Media & Influencer Channels—Elliot Begoun, The Intertwine Group, and Andrea Donsky, Naturally Savvy
Timestamp 22:04: Getting on Shelf & Partnering with Retailers—Danielle Vogel, Glen's Garden Market
Timestamp 38:00: How To Be Successful on Amazon—Ryan Mulvany, Quiverr
Timestamp 1:12:00: Driving Product Discovery in Alternative Channels panel—Elliot Begoun, The Intertwine Group; Sam Elick, BrainJuice; Ana Yoo, Thrive Market; Elena Rosenblum, Union Kitchen
>> Download Meeting Consumers Where They Are presentation deck.
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