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How to get noticed by retailers at trade showsHow to get noticed by retailers at trade shows

June 29, 2016

As you prepare your booth and staff for Natural Products Expo East, these experts have some advice: Set goals for the show, work on creating a booth with an open and friendly environment, and relax.

In this panel from Natural Products Business School at Expo East 2015, Bob Burke of Natural Products Consulting; Jeremiah McElwee, VP of purchasing and merchandising for Thrive Market; and Mathis Martines, who leads natural foods strategy and innovation at Kroger, share how to make the most of your experience as a trade show exhibitor.

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