The Natural List – Exclusive interview with Jay Shetty

Advice for the natural products industry on bringing love and purpose to business.

November 30, 2023

Why is passion a critical ingredient in your career—and how can you infuse purpose and love into your professional journey? During our exclusive sit-down-interview with Jay Shetty, host of On Purpose with Jay Shetty and author of Think Like a Monk and 8 Rules of Love, we discuss why finding and staying true to your mission can be the key to long-term career success. 

Tune into this episode of The Natural List for more on how Shetty, co-founder of adaptogenic sparkling tea brand Juni, thinks about packaging your purpose. As an entrepreneur, he offers advice for other founders and CPG professionals striving to leave a positive mark on the world, while optimizing their own health and wellness. 

In this episode:   

  • 2:10 – Let's hear from Jay Shetty!  

  • 2:45 – Key takeaways for professionals in the CPG industry.   

  • 4:25 – Lessons from Jay's journey with Juni. 

  • 5:30 – Can you package your purpose?  

  • 8:00 – How can we do a personal check in?   

  • 10:15 – Ways we can use influence as a force for good.  

  • 12:05 – Jay shares his interpretation of “responsible innovation." 

Enjoy this new episode here and wherever you listen to your podcasts, including Spotify, Apple and Google podcasts.   

Interested in being a guest on The Natural List? Email us at [email protected]

Our guests

About Jay Shetty


Jay Shetty, a global bestselling author, award-winning podcast host of On Purpose, and purpose-driven entrepreneur, has made an indelible impact on hearts and minds worldwide. Born in London, he embarked on a transformative journey as a Hindu monk before merging ancient wisdom with the digital world. His podcast, “On Purpose with Jay Shetty”, tops the charts as the world's leading Health and Wellness podcast with over 35 million monthly downloads and features influential guests such as President Joe Biden, Oprah, Selena Gomez, Kim Kardashian, Tom Holland, and Kobe Bryant. Jay's books, "Think Like A Monk" and "8 Rules of Love," offer profound insights and have topped bestseller lists. To bring these enlightening teachings from "8 Rules of Love" to life, Jay embarked on his first-ever worldwide tour, “Jay Shetty: Love Rules.” Jay's pandemic initiatives and charitable work have made a significant impact. In 2020, he joined forces with Give India, raising over $5 million in just 24 hours, and assisted over 800 students in obtaining educational programming for a year through Pencils of Promise, which led to him being awarded Philanthropist of the Year by Pencils of Promise. Continuing his mission to empower and inspire, Jay co-founded House of 1212—a purpose-driven talent agency representing the world's most influential creators, thought leaders, and innovators. Jay has been featured in publications such as Vogue, The New York Times, Harper’s Bazaar, Vanity Fair, Men’s Health, and The Wall Street Journal. Additionally, he has made appearances on The Late Show with Stephen Colbert, TODAY Show, Good Morning America, The Drew Barrymore Show, and Nightline. Jay's mission extends to coaching as the founder of the Jay Shetty Certification School, speaking engagements on behalf of powerhouses like Google, Microsoft, Netflix, HSBC, and online courses. He resides in Los Angeles with his wife, Radhi Devlukia-Shetty, as they continue on their shared mission of spreading love, purpose and positive transformation globally. 

Your hosts 

About Jessica Rubino  


Jessica Rubino is a natural products industry expert and content strategist with more than 15 years experience in media, events and natural products. As New Hope Network’s vice president of content, Jessica oversees digital and print content, conference programming and branded content for CPGs, retailers, investors and service providers. Jessica is passionate about using innovation as a force for good and leveraging content to spark the changes we want to see in the world.  

About Adrienne Smith  


Adrienne Smith is the director of content for and the editor-in-chief of Natural Foods Merchandiser magazine where she helps ideate and produce content for natural products retailers, brands and entrepreneurs. Before coming to New Hope Network, she spent nearly two decades writing about food and beverage products and trends for the Spanish Ministry of Foreign Trade in Madrid, Spain, as well as for publications including the International Herald Tribune/New York Times and El País. 

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