13 effective packaging designs from Summer Fancy Foods 2014

Jenna Blumenfeld, Freelancer

June 29, 2014

13 Slides

It's not just bright colors and cool typeface. Designing food packaging is a lot more involved—and the stakes are pretty high. Not only must packaging preserve and contain a food, but also it must convey company values, ethics and practices. Plus, it's a main reason why consumers buy products in the first place—remember that snap decisions are made when perusing aisles. 

This is why we scoured the floor at the Summer Fancy Food Show in New York City, arguably the best place to seek top-notch packaging. Here, find food packaging that effectively communicates the ethos of each product. (And they're just plain nice to look at!)

About the Author(s)

Jenna Blumenfeld


Jenna Blumenfeld lives in Boulder, Colorado, where she reports on the natural products industry, sustainable agriculture, and all things plant based. 

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