9 brands leading the oat milk trend

Oats shine bright in the milk alternative category.

Jenna Blumenfeld, Freelancer

February 20, 2019

9 Slides

Who would have thought the humble oat—a grain that has blessed American breakfast tables for centuries—would be the new darling of the plant-based milk world? Whether it’s because of improved mouthfeel or the sustainability factor of growing oats with less water than irrigation-intensive almonds, plant-based milk brands across the country are innovating with new oat-containing SKUs. And these products are resonating with consumers.

With fervor around oat milks accelerating leading up to Expo West 2019, here are a few notable brands placing oats front and center in the dairy alternative category.

About the Author(s)

Jenna Blumenfeld


Jenna Blumenfeld lives in Boulder, Colorado, where she reports on the natural products industry, sustainable agriculture, and all things plant based. 

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