September 19, 2013

2 Min Read

Boulder, CO, September 18, 2013- Nutrition Business Journal (NBJ), a division of Penton, recently released their newest edition of the Direct-to-Consumer Selling Report, available for purchase online.  The report provides detailed historical data on the U.S. nutrition industry, SWOT analyses on the top companies in the segment, a breakdown of the biggest opportunities and threats facing product manufacturers and marketers, and U.S. sales data for each of the direct sales channels, including internet, multi-level marketing, healthcare practitioners and direct media (TV, radio, print).

NBJ has released a Direct-to-Consumer Selling Report annually, and it has proven to be a popular and influential report among industry executives, given the lack of authoritative market data surrounding these non-retail channels.

This year’s report contains over 400 pages of data and insights, and is priced at $3,295. The Direct-to-Consumer Selling Reportis available for sale now.

NBJ will produces market research reports each year on major market themes, including Sports Nutrition & Weight-Loss, Raw Material & Ingredient Supply, Global Nutrition and our flagship product, the U.S. Supplement Business Report.  These research reports cost anywhere from $1,295 to $3,495 and contain 300-1,000 pages of data, analysis and trends.

About Nutrition Business Journal

Nutrition Business Journal(NBJ)is a leading market research, publishing and consulting firm serving the nutrition, natural products and integrative healthcare industries. NBJ delivers industry intelligence through a range of media, including a weekly newsletter, a monthly journal, detailed market research reports, data charts, consulting services and an annual invite-only executive leadership conference (The NBJ Summit).

About Penton

For millions of business owners and decision-makers, Penton makes the difference every day. We engage our professional users by providing actionable ideas and insights, data and workflow tools, community and networking, both in person and virtually, all with deep relevance to their specific industries. We then activate this engagement by connecting users with tens of thousands of targeted providers of products and services to help drive business growth. Learn more about our company at

Penton is a privately held company owned by MidOcean Partners and U.S. Equity Partners II, an investment fund sponsored by Wasserstein & Co., LP.





Sky Dailey                                                                                         

Phone: (303) 998-9316

Email: [email protected]


Kate Spellman

SVP, Marketing


Phone: (212) 204-4351

Email: [email protected]



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