Study reveals persistent lifestyle challenges prevent Americans from unlocking their wellness goals – report

A recent global consumer wellness research study jointly conducted by leading market research agency IPSOS and Nutiani, global dairy company Fonterra’s wellbeing nutrition brand, examined the perspectives of 5,000 consumers across seven countries to better understand attitudes and behaviors of consumers toward health.

The report reveals that despite most consumers saying they actively take steps to manage their health, barriers stemming from lifestyle choices are hampering progress. Lack of trust, time, and discipline, coupled with traditional cost, convenience, and taste barriers, prevent Americans from eating their best and maintaining their wellbeing.

Download the report now.