14th annual NutrAward finalists announced

It’s time once again to celebrate the most innovative evidence-based ingredients and products to come out of our health and nutrition industry in the past year. For more than a decade the NutrAward has been bestowed upon suppliers and manufacturers in the natural products industry that have gone above and beyond in developing new ways to help consumers achieve better health and live better lives.

We’ve had more submissions this year than ever before from suppliers and manufacturers seeking to have their hard work and creativity recognized in our competitive market. Finalists are chosen from the total submissions by a panel of industry experts, scientists and nutritionists. The winners are then determined by your vote. You are qualified to vote if you are registered for Nutracon, Engredea, or Expo West.

Go to www.nutraward.com to cast your vote!

Find out who the winners are by attending the NutrAward Bellissimo Italiano Closing Reception held Thursday March 8th, 2012 at 5:30 pm at the Anaheim Hilton.

To qualify, products and ingredients must have been introduced in the time between  January 2010 to present and are evaluated on the following criteria:

Best New Ingredient

Scientific merit, efficacy, market potential, safety, innovation, and ability to increase market credibility.

Best New Finished Product

Viable product, emerging category, creative product, concept, distinct health application, unique packaging, and matchless marketing.

and the finalists are. . .