January 2006 Promotional Ideas

Monthly Themes
Oatmeal Month
Hot Tea Month
Coffee Gourmet International Month
Slow Cooking Month
Family Fit Lifestyle Month
International Life Balance Month

Weekly Themes
Jan. 1-7—Diet Resolution Week
Jan. 2-8—Women?s Self-Empowerment Week
Jan. 15-19—National Fresh-Squeezed Juice Week
Jan. 15-21—Healthy Weight Week

Daily Themes
Jan.1—New Year?s Day
Jan. 3—National Write to Congress Day
Jan. 16—Martin Luther King Jr. Day
Jan. 17—Customer Service Day
Jan. 17—Rid the World of Fad Diets and Gimmicks Day
Jan. 19—Get to Know Your Customer Day
Jan. 19—Women?s Healthy Weight Day
Jan. 27—Fun at Work Day

Tip: Help your customers keep their resolutions to maintain a healthy weight. Create displays of healthy diet options in departments throughout your store, including grocery end caps, the grab-and-go case and the book and DVD section.

Natural Foods Merchandiser volume XXVI/number 11/p. 46