Reality (TV) hits natural products

Jessie Shafer, RD, Director of Influence & Health Education

May 23, 2016

7 Slides

Whether you love ‘em or hate ‘em, reality television shows have captured the world’s attention, throwing regular folks into the primetime spotlight. The mostly unscripted drama that ensues can be both hard to watch and hard to resist. Even members of the natural products industry haven’t escaped the draw of reality TV. Did you recognize these familiar natural brands when they popped onto your screen?

About the Author(s)

Jessie Shafer, RD

Director of Influence & Health Education, New Hope Network

Jessie Shafer, RD, is New Hope Network's director of influence and health education. In this role, Jessie curates opportunities and appropriate partnerships for New Hope's health and wellness influencer audience, as well as health practitioner and nutrition expert audience. Jessie is a Northwestern University graduate, registered dietitian, and long-time health journalist, having worked for more than 17 years at four major publishing houses on consumer-facing health brands, including Meredith Corporation and August Home Publishing and holding the role of editor-in-chief of Delicious Living for four years. Jessie and her husband relocated from Iowa to Colorado in 2015 where they enjoy riding their bike, hiking in the mountains and being mom to a cute and curious toddler. 

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