Christine Kapperman, Senior Content Director

January 8, 2013

1 Min Read
Social-able: Share sampling events on social media

Natural Foods Merchandiser each week picks social media posts worth sharing. This week we see how a natural foods retailer in Kentucky shares its "sampling Saturday" event in the store and online.

How do you promote sampling in your store and online? Share your ideas and successes in the comments below.

About the Author(s)

Christine Kapperman

Senior Content Director, New Hope Network

As the senior content director at New Hope Network, Christine Kapperman combines her 20-year journalism background with her passion for business to cover the natural products industry for and Natural Foods Merchandiser magazine. She also led content at She loves tracking (and tasting) trends as she shares what’s next to show up in cups, plates and in pantries across the United States.

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