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Emerging nutritional product trends for growth beyond the pandemic – webinar

November 30, 2020

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Date: Nov 30, 2020

On-demand webinar

From an extraordinary surge in demand for immunity supplements to a greater willingness to experiment with new nutritional products and brands, the COVID-19 pandemic has introduced unexpected shifts in consumer behavior. However, which behaviors were a short-term reactions to the pandemic news? And, more importantly, which behaviors are here to stay and will shape our new normal?

During this on-demand webinar, ClearCut Analytics and New Hope’s NEXT Data and Insights team discuss:

  • How consumers' evolving values around their health have translated to category sales growth and declines during the pandemic. 

  • Which nutritional product purchasing trends are expected to stick in 2021 and beyond.

  • Why product innovation is more important than ever for manufacturers, brands and retailers to grow their businesses. 

  • How understanding e-commerce data plays a critical role in developing a sustainable go-to-market strategy. 

Moderator:

Jessica Rubino
Senior Director, Content Marketing
Informa Health & Nutrition

Speakers:

Dan Harari 100x100

Dan Harari
VP of Business Development
ClearCut Analytics


Eric Pierce
Vice President of Business Insights
New Hope Network

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