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Watch NBJ On Demand: The State of Natural

Join NBJ experts Erika Craft and Robyn Lawrence and New Hope Network’s Jessica Rubino for a detailed look at the natural and organic industry.

2 Min Read
Watch NBJ On Demand: The State of Natural

Dive into the opportunities and challenges facing natural and organic CPG brands, the trends shaping the industry and what shoppers are looking for. We’ll share market sizing and growth data as well as results from consumer surveys covering food and beverage, supplements and natural living. 

Explore industry categories like functional food and beverage, supplements and natural living as Nutrition Business Journal Market Research Analyst Erika Craft, Senior Editor Robyn Lawrence and Vice President of Content Jessica Rubino discuss New Hope Network’s upcoming State of Natural Report. 

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Interested in learning more? Secure your copy of the Spring 2024 State of Natural Report today.


Robyn Lawrence, Senior Editor 
New Hope Network Nutrition Business Journal 


The author of four books, Robyn Lawrence has written in the natural lifestyle, food and wellness space since she helped launch Natural Home magazine in 1999. She was Natural Home’s editor-in-chief for 11 years and has been an editor for several national magazines, including Mother Earth News and Herb Companion. As senior editor for NBJ, she writes articles and contributes to report content. 

Erika Craft, Market Research Analyst 
New Hope Network Nutrition Business Journal


Erika Craft, market research analyst for Nutrition Business Journal, is passionate about marketing analytics and research, with a focus on the health and wellness industry. Erika holds a Bachelors in Science in Marketing from Salisbury University and a Master’s in Science degree in Marketing, with a focus in analytics, from the University of Texas at Dallas. 

Jessica Rubino, Vice President, Content
New Hope Network 


Jessica Rubino is a natural products industry expert and content strategist with more than 15 years experience in media, events and natural products. As New Hope Network’s vice president of content, Jessica oversees digital and print content, conference programming and branded content for CPGs, retailers, investors and service providers. Jessica is passionate about using innovation as a force for good and leveraging content to spark the changes we want to see in the world.  

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