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3 functional coffee creamers found at Expo East 2018

Finally, the creamer category sees serious innovation.

The dusty creamer aisle is one of the last bastions of the grocery store that still hasn't seen significant innovation. Sure, conventional non-dairy creamers have been around forever—but they're often filled with spooky ingredients such as partially hydrogenated oils, artificial flavors and cellulose (eek!).

At Natural Products Expo East 2018, the abundance of new, cleaner creamer brands exhibiting on the show floor indicate that this category is primed for an overhaul. Here are some notable examples that editors Jessie Shafer and Jenna Blumenfeld tasted.

About the Author(s)

Jenna Blumenfeld


Jenna Blumenfeld lives in Boulder, Colorado, where she reports on the natural products industry, sustainable agriculture, and all things plant based. 

Jessie Shafer, RD

Director of Influence & Health Education, New Hope Network

Jessie Shafer, RD, is New Hope Network's director of influence and health education. In this role, Jessie curates opportunities and appropriate partnerships for New Hope's health and wellness influencer audience, as well as health practitioner and nutrition expert audience. Jessie is a Northwestern University graduate, registered dietitian, and long-time health journalist, having worked for more than 17 years at four major publishing houses on consumer-facing health brands, including Meredith Corporation and August Home Publishing and holding the role of editor-in-chief of Delicious Living for four years. Jessie and her husband relocated from Iowa to Colorado in 2015 where they enjoy riding their bike, hiking in the mountains and being mom to a cute and curious toddler. 

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