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Keto, oat milk and microbiome support trending at Expo West 2019 – podcast

Sandy Almendarez, editor in chief, and Rachel Adams, managing editor, review trends seen at Expo West including keto-inspired products, an insurgence of oat milk and widening solutions to support the microbiome.

INSIDER editors scoured the expo halls at Natural Products Expo West 2019 looking for exciting trends and innovative products. In this episode of the Healthy INSIDER Podcast, Sandy Almendarez, editor in chief, and Rachel Adams, managing editor, review trends seen at Expo West. They discuss:

  • How the keto diet trend is impacting product innovation;

  • The insurgence of oat milk in the growing dairy-alternative beverage market; and

  • Widening solutions to support the microbiome.

Links are resources:

Got feedback? Email Rachel at [email protected], or tweet to @NatProdINSIDER using the hashtag #INSIDERpodcast.

Natural Products InsiderThis piece originally appeared on Natural Products Insider, a New Hope Network sister website. Visit the site for for more global nutrition industry news.

About the Authors

Sandy Almendarez

VP of Content, Informa

Summary

• Well-known subject matter expert within the health & nutrition industry with more than 15 years’ experience reporting on natural products.

• She cares a lot about how healthy products are made, where their ingredients are sourced and how they affect human health.

• She knows that it’s the people behind the businesses — their motivations, feelings and emotions — drive industry growth, so that’s where she looks for content opportunities.

Sandy Almendarez is VP of Content for SupplySide and an award-winning journalist. She oversees the editorial and content marketing teams for the B2B media brands SupplySide Supplement Journal and SupplySide Food & Beverage Journal, the education programming for the health and nutrition trade shows SupplySide Connect New Jersey and SupplySide West, the education program SupplySide Fresh for industry newcomers and community engagement across the SupplySide portfolio. She is a seasoned content strategist with a passion for health, good nutrition, sustainability and inclusion. With over 15 years of experience in the health and nutrition industry, Sandy brings a wealth of knowledge to her role as a content-focused business leader. With specialization in topics ranging from product development to content engagement, creative marketing and c-suite decision making, her work is known for its engaging style and its relevance for business leaders in the health and nutrition industry.

In her free time, Sandy loves running, drinking hot tea and watching her two kids grow up. She brews her own “Sandbucha” homemade kombucha; she’s happy to share if you’re ever in Phoenix!

Awards:

Speaker credentials

Resides in

  • Phoenix, AZ

Education

  • Arizona State University

Contact:

Rachel Adams

Rachel Adams joined Informa’s Health & Nutrition Network in 2013. Her career in the natural products industry started with a food and beverage focus before transitioning into her role as managing editor of Natural Products Insider, where she covered the dietary supplement industry. Adams left Informa Markets in 2019, but continues to freelance for both FBI and NPI.

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