Unboxed: 6 keto-friendly new products
Keto is the buzzword of 2019, and brands across categories are innovating with new products that celebrate fat and eschew sugar.
The frenzy over fat seems to have reached a tipping point in mainstream culture. What initially gained popularity among ultra-athletes training their bodies to burn fat instead of glycogen became a nationwide specialty diet with followers ranging from California to New York City, and many places in-between. Celebrities experimenting with the diet have certainly accelerated its growth, as have the explosion of keto-friendly products that contain fewer than 5 grams of net carbs (or fewer), no sugar and higher levels of fat and protein.
Here’s just a small peek at the keto innovation occurring across food and beverage categories.
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