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WATCH: Toast to Expo East with these fun mocktails

At Natural Products Expo East, New Hope Network's editors discovered a bevy of zero-proof beverages for every occasion. Watch the video to see some favorites.

Gianna Rosenbach, Content Creator, CPG and Digital

October 24, 2022

The popularity of mocktails at Expo East 2022 are proof positive that the sober-curious audience continues to grow. In response, the non-alcoholic beverage category is innovating with premium ingredients and elegant packaging. 

Furthermore, many RTD beverages and zero-proof spirits are incorporating functional ingredients that enhance consumers' moods: Some formulas are designed to help boost consumers' energy, while others support relaxation and rest.

Another benefit of these sophisticated takes on mocktails is that many brands are eliminating added sugar, thus offering healthier choices to sugar-laden beverages. 

Check out this video to find innovative, elevated mocktails that stand apart from sodas, seltzers and juices.

About the Author(s)

Gianna Rosenbach

Content Creator, CPG and Digital, New Hope Network

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