Expo West might seem to be about the brain, taste buds and tummy. But once it starts, anyone can see it's also about having a lot of fun. Take a look.

Victoria A.F. Camron, Digital content specialist

March 19, 2024

With 512,000 square feet, 67,000 or more attendees, and 3,000 exhibitors, it might be easy to think that Natural Products Expo West is all about reading labels, tasting samples and asking tons of questions. After all, buyers want to make purchases and brands want to sell products, right?

Well, yeah. But that's just part of it.

The Anaheim Convention Center is open eight or nine hours a day for five days, so what are the Expo vendors, buyers, speakers and investors supposed to do the rest of the time?

Get to know each other, of course. New Hope Network wants all the attendees to mingle, dance, eat and drink—and just have fun. Here are some pictures from inside and outside the trade show, from morning to night, showing how much fun Expo West can be.

Photos by Bryan Beasley Photography except where noted.

Expo West is up and running


Morning yoga




The trade show opens


Attention-grabbing booths




Food, drinks and mingling


Evenings on the Plaza


Good night


Newtopia Now, a new event in conscious CPG, begins Aug. 25 in Denver, Colorado. Natural Products Expo West returns to the Anaheim Convention Center on March 4-8, 2025.

About the Author(s)

Victoria A.F. Camron

Digital content specialist, New Hope Network

Victoria A.F. Camron was a freelance writer and editor contracted with New Hope Network from 2015 until April 2022, when she was hired as New Hope Network's digital content specialist—otherwise known as the web editor.

As she continues the work she has done for years—covering the natural products industry for NewHope.com and Natural Foods Merchandiser; writing up earnings calls and other corporate news; and curating roundups of trends and information for the website—she is thrilled to be an official part of the New Hope team. (She doesn't mind having paid holidays and vacations again, though!) Victoria also compiled and edited newsletters, and served as interim content director for Delicious Living in 2016.

Before working as a freelancer, she spent 17 years in community newspapers in Longmont, Colorado, and St. Charles and Wheaton, Illinois. Victoria is a Colorado native and a graduate of Metropolitan State College of Denver.

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