![Natural Products Expo East 2021 Trends Preview: Beverages Natural Products Expo East 2021 Trends Preview: Beverages](https://eu-images.contentstack.com/v3/assets/blt09e5e63517a16184/bltedbe16181e951834/64ff198ef8cb2ad4966ad362/expo-east-trends-beverages.png?width=700&auto=webp&quality=80&disable=upscale)
Sanzo Calamansi Sparkling Water; Asian-inspired sparkling water made with “golden lime” juice from The Phillippines and with no added sugar. Product highlights: zero-calorie, sugar-free. SRP: $2.49, Booth 921
Hoplark Hop Water with Mosaic Hops; “craft brewed” sparkling water infused with hops. Product highlights: sugar-free, non-alcoholic and non-GMO. SRP: $35/12-pack, Booth 1962
Nixie Strawberry Hibiscus Sparkling Water; consciously crafted sparkling waters with botanicals and fruit. Product highlights: zero-calorie, zero-sodium, sugar-free, USDA Organic. SRP: $6.48/8-pack, Booth 1211
Asarasi Sparkling Tree Water; sustainably harvested from live maple trees and mixed with fruits and botanicals. Product highlights: sugar-free, USDA Organic. SRP: $1.99, Booth 3987
Aloha Iced Coffee Plant-based Protein Shake; 20 grams of pea and brown rice protein blended with fair trade coconut milk. Product highlights: USDA Organic, plant-based, Non-GMO Project Verified, Fair Trade Certified Coffee. SRP: $3.49, Booth 2519
Steeped Coffee Breakwater Blend; fully-compostable single-serve bags that brew just like tea. Product highlights: USDA Organic, Fair Trade Certified, Certified B-Corp, compostable packaging. SRP: 14.99/10-pack, Booth 1214
Laird Superfood Soothe Coffee; “stomach friendly botanicals” including blueberry, marshmallow root and cardamom for a gut-friendly, 100% Arabica coffee. Product highlights: USDA Organic. SRP: $17.95, Booth 1521
Roar Organic Blueberry Açaí; vitamin-enhanced beverage offering complete hydration with an infusion of electrolytes, vitamins and antioxidants. Product highlights: USDA Organic, fully recyclable packaging. SRP: $2.49, Booth 1131
Uncle Matt’s Ultimate Immune Immunity Shots; packed with orange juice, black elderberries, live probiotics, vitamins C and D and zinc. Product highlight: USDA Organic, Glyphosate Residue Free. SRP: $3.99; Booth H76
Uncle Matt’s Ultimate Immune Immunity Shots; packed with orange juice, black elderberries, live probiotics, vitamins C and D and zinc. Product highlight: USDA Organic, Glyphosate Residue Free. SRP: $3.99; Booth H76
Innovation is alive and well in the natural products industry, with brands digging deep to meet the times and reflect the values today's consumers are rallying around.
Beverages continue to pioneer innovation with botanical ingredients, functional add-ins and little-to-no sugar, standing out among seltzers and other RTD iterations. Coffee brands are also embracing innovative formats and offering consumers added health-promoting benefits. And USDA Organic products rule.
Click through the gallery to see some exhibitor picks that embody the future of natural beverages.
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