NEXTY Awards finalists: 2023 Natural Products Expo East

There’s nothing quite like the feeling we get when the first few NEXTY Awards-nominated products start arriving at our Boulder, Colorado, offices. Opening the hundreds of boxes that come over a span of just a few weeks often feels like the equivalent of a holiday card, a glimpse into what some of our beloved brands have been up to over the past six months or year—anything from line extensions to new product launches, rebrands and more. It is also a time for discovery, as we are tantalized and wooed by unfamiliar and, often, emerging brands, new products and even novel innovation concepts that were previously unknown—at least to us.

After all, there’s a reason the NEXTY Awards are one of our favorite times of the year for us, and we know that many retailers feel the same.

That is why it is once again an honor and a privilege to bring you the Expo East 2023 NEXTY finalists: 69 products that have risen to the top in 20 categories for this edition—the winners of which we look forward to announcing LIVE and in-person at Expo East on Thursday, Sept. 21 on the show floor in Philadelphia.

New category debuts

This year, in addition to the 19 existing NEXTY categories, New Hope debuted a special category in conjunction with the launch of the Innovation Experience at Expo East. This category challenged brands to share what innovations they’re adopting—from food technologies to artificial intelligence, nutrition science, alternative business and ownership models and more—to help steward the food industry toward a healthier, more regenerative and more equitable future. This category is for a product or brand that exemplifies this way of doing business and of using innovation as a force for good.

Related:NEXTY Awards finalists for Natural Products Expo West 2023

Click through the gallery to see the finalists.