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Should stores ditch petroleum jelly for cleaner vegan alternatives?

Three better-for-you options on the market offer comparable benefits and feel.

Melissa Kvidahl Reilly

December 13, 2016

3 Slides

It’s been on the market for more than 100 years. Its uses span from general healing to body care to beauty to baby care. It’s affordable, and it’s a ubiquitous medicine cabinet mainstay.

But for consumers interested in vegan (or just plain clean) body care, petroleum jelly leaves much to be desired. It’s a byproduct of oil production and often contains paraffin wax—a chemical preservative. Plus, vegan body care is on the rise. SPINS data show that, overall, sector sales have grown about 11 percent in the 52 weeks leading up to October 30, 2016. Vegan skin care jumped 7.5 percent, and vegan cosmetics and beauty products leaped 16 percent.

Companies are listening, and responding with alternatives to petroleum jelly that will please vegans and clean body care aficionados alike. Here are three that fit the bill.

About the Author(s)

Melissa Kvidahl Reilly

Writer/Editor

Melissa Kvidahl Reilly is a freelance writer and editor with 10 years of experience covering news and trends in the natural, organic and supplement markets. She lives and works in New Jersey.

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