Prop 65 lawsuit slows fish oil sales, but numbers still up over 2009Prop 65 lawsuit slows fish oil sales, but numbers still up over 2009

Combined Channel: Natural Supermarkets; Conventional Food/Drug/Mass Merch (excluding Wal-Mart)

Source: SPINSscan Natural; SPINSscan Conventional, powered by Nielsen

Market: TOTAL US

Data: Vitamins & Supplements, Fish Oil Concentrate as a Primary Ingredient

Period:

Current Dollars

Year Ago Dollars

$ % Chg*

1 WEEK ENDING 05/15/10

$6,423,405

$5,577,920

15.16%

1 WEEK ENDING 05/08/10

$6,448,770

$5,442,522

18.49%

1 WEEK ENDING 05/01/10

$6,532,241

$5,355,264

21.98%

1 WEEK ENDING 04/24/10

$6,469,507

$5,596,065

15.61%

1 WEEK ENDING 04/17/10

$6,513,662

$4,496,924

44.85%

1 WEEK ENDING 04/10/10

$6,154,735

$5,498,164

11.94%

1 WEEK ENDING 04/03/10

$6,380,212

$5,554,280

14.87%

1 WEEK ENDING 03/27/10

$6,499,933

$5,265,478

23.44%

1 WEEK ENDING 03/20/10

$6,669,074

$5,479,810

21.70%

1 WEEK ENDING 03/13/10

$6,602,732

$5,667,484

16.50%

1 WEEK ENDING 03/06/10

$8,052,471

$5,751,498

40.01%

1 WEEK ENDING 02/27/10

$7,007,329

$5,553,910

26.17%

1 WEEK ENDING 02/20/10

$7,435,797

$5,634,643

31.97%

1 WEEK ENDING 02/13/10

$7,224,547

$5,440,430

32.79%

1 WEEK ENDING 02/06/10

$8,290,122

$6,107,950

35.73%

1 WEEK ENDING 01/30/10

$7,351,223

$5,218,064

40.88%

1 WEEK ENDING 01/23/10

$7,799,812

$5,105,171

52.78%

1 WEEK ENDING 01/16/10

$7,987,794

$5,849,186

36.56%

1 WEEK ENDING 01/09/10

$8,563,136

$6,710,672

27.60%

1 WEEK ENDING 01/02/10

$6,479,326

$5,475,303

18.34%

*(Percent change compares this week to the same week last year)