Unboxed: 5 supplement launches that offer a subtle yet sustained energy boost
We're always getting ready to perform, whether it's on a pitch or around the office—err, home office? Here's a handful of new supplements that meet consumers where they are. Ready, set, go!
![Unboxed: 5 supplement launches that offer a subtle yet sustained energy boost Unboxed: 5 supplement launches that offer a subtle yet sustained energy boost](https://eu-images.contentstack.com/v3/assets/blt09e5e63517a16184/blt58a88914c9706365/64ff1982b8b40a6d2ab6b01f/cover_2.png?width=700&auto=webp&quality=80&disable=upscale)
28 capsules Servings per container: 14 SRP: $49.99 Mitochondria—the cell’s power plants—have a new ally outside of coenzyme Q10. The new ingredient is called urolithin A and Mitopure is its branded ingredient name. Studies show it can stimulate mitophagy, which is the selective degradation of damaged mitochondria—a form of mitochondrial quality control. Clearance of damaged mitochondria by mitophagy may facilitate the creation of new mitochondria and enhance cell survival. That makes this an interesting new supplement to keep the cells’ power plants powered optimally.
9 oz Servings per container: 30 SRP: $35.99 Beet powder is a natural way to get nitric oxide, which dilates blood vessels. That means more energy, less fatigue. Apple cider vinegar can directly influence blood-sugar levels, helping maintain even energy. A blend of yerba mate, tea and green coffee bean accounts for 90 mg caffeine.
3.4 oz Servings per container: 20 SRP: $44.99 This preworkout powder features organic guayusa with a mild 60 mg caffeine along with maca and galangal—a novel ingredient called a stimulant and nootropic that gets you going for a handful of hours. Coconut brings electrolytes. Sounds like a winner—and we love the name. Who doesn’t want to get into the flow?
60 vegetarian capsules Servings per container: 60 SRP: $23.99 Always exotic ingredients, and part of Himalaya's new Hello line that also includes Peace and Joy, the Hello Energy SKU balances stress hormones, contains the king adaptogen ashwagandha and has no caffeine. Sounds good for those suffering from adrenal fatigue.
90 veggie caps Servings per container: 45 SRP: $24.99 Five Ayurvedic herbs meant for vitality and endurance are adaptogenic to the core, both powering energy during the day and restful sleep at night. And because it’s Organic India, the herbs are grown sustainably by small family farms in India using organic regenerative agriculture, Old World style.
90 veggie caps Servings per container: 45 SRP: $24.99 Five Ayurvedic herbs meant for vitality and endurance are adaptogenic to the core, both powering energy during the day and restful sleep at night. And because it’s Organic India, the herbs are grown sustainably by small family farms in India using organic regenerative agriculture, Old World style.
Traditional preworkout supplements contained caffeine to put some pep in one's step. But that's not for everyone. Modern formulations can provide a subtle yet sustained energy, while others work on a cellular level to keep the body working optimally even while at rest.
The diversity of energy and performance supplements gives consumers different levels of performance enhancement depending on the specific formulation. It makes for a good, in-depth conversation with shoppers for what they are specifically looking for. Perhaps it's a quick caffeine jolt, but it could be something else. Education is your fairy talent, and if you can give customers a solution to their personal challenge then you've got a customer for life.
Here are five compelling new selections for your supplement shelves.
Read more about:
UnboxedAbout the Author(s)
You May Also Like