Tim Avila is a leading authority in the nutrition industry, blending over 20 years of experience in discovery, validation and branding of bioactive ingredients and consumer packaged nutrition products. He is president of Systems Bioscience, Inc., which specializes in providing Global Fortune 500 companies with business and product development knowledge regarding dietary supplements, natural and organic foods and consumer products and services. He also is the General Manager of Zero Worries Foods Inc., the manufacturer and distributor of ZSweet brand all natural zero calorie sweetener. ZSweet is a pioneering formulation in the blending of all natural ingredients to replace caloric sweeteners and artificial sugar substitutes. Tim is the inventor and developer of ZSweet.
Mr. Avila has worked as a Senior Executive Advisor to New Hope Natural Media Inc. as leader of the content development advisory board for all of NHNM's media products including; ‘Engredea’ (formerly ‘SupplyExpo’), ‘Natural Products Expo’, 'Nutrition Business Journal' (the journal of record for business and finance of the Nutrition Industry), 'Functional Ingredients' and 'Nutracon'. Tim's list of clients includes Cargill, Nestle, Proctor & Gamble and Coca Cola. Tim has a proven track record for innovative products. During his five years with Metagenics, Inc., Tim was responsible for numerous proprietary formulations that were launched via the companies various brands. It was during this time period and shortly thereafter that Mr. Avila acquired and honed his deep understanding of the biochemistry and biology of natural bioactive ingredients and biomass materials.
After leaving Metagenics in 1997 and founding Systems Bioscience Inc., Mr. Avila initiated a dual track of industry networking and project consulting work, relative to business and finance, as well as technical and scientific expertise. Working alongside accomplished industry colleagues such as Tom Aarts, Anthony L. Almada, Grant Ferrier and many others, Tim was able to connect with a vast network of companies, inventors, universities, government and NGO contacts. This network has continued to grow and is quite robust, reaching the highest levels of food, supplement, pharmaceutical and agribusiness companies. As an advisor to Sambazon Inc. beginning in early 2000, Tim contributed to the development and revenue growth of one of the industry’s most respected triple bottom line companies and brands.
Mr. Avila passionately pushes boundaries for the industry and currently assists large and small companies in both consumer packaged and raw material innovations. Over the last 5 years, early stage ventures have been a focus with a raft of start-ups, incubator concepts and other industry-wide ‘farm system’ activities leading to successful new brands and companies via Tim’s ability to coach and guide entrepreneurs in all aspects of the venturing process. Mr. Avila is currently a Principal with Nutrition Capital Network, an advisor to MetaBrand, and is working with NewHope Natural Media in the construction of their NEXT platform, an ecosystem development and accelerator project focused on startup and early stage companies in the Healthy Living space.