"Wellness Reimagined" was the theme of May 11's virtual Retail Discovery Session on the Natural Products Expo Virtual platform. In addition to trends and data presentations from New Hope Network and SPINS, New Hope's Executive Director of Content Jessica Rubino interviewed Jonathan Lawrence of Fresh Thyme Market. 

In this clip, Lawrence discusses trends and innovation, as well as what brands need to do to get on shelf at this important (mainly) Midwestern chain.

All-Access NPEV brand members may also get the chance to meet directly with these retail buyers through the NPEV Community platform, thanks to curated recommendations provided by New Hope Network and based on brand and buyer needs. Other buyers are invited to attend, as well as set up their own meetings with NPEV All-Access brands. The next Retail Discovery Session will take place on July 13, and will focus on "Purpose-driven Brands."