This week: Vital Proteins brings collagen to the coffee aisle | Innovations in baby foodThis week: Vital Proteins brings collagen to the coffee aisle | Innovations in baby food
A roundup of new product launches, certifications, hires and appointments, accolades and other natural products company news this week.
October 20, 2017
Vital Proteins continues to roll out new SKUs, the latest being Collagen Creamers made with organic coconut milk. Each serving packs 10 grams of collagen plus 9 grams of healthy fats and naturally sourced spices. The shelf-stable, powdered creamers come in three flavors—Coconut, Vanilla and Gingerbread—and will be available at retail beginning in January.
The first product from Before Brands, a science-backed consumer products company, is SpoonfulOne Daily Food Mix-In, a supplement designed for children who don't have a food allergy to help their immune systems get accustomed to the foods responsible for 90 percent of food allergies. Inspired by studies demonstrating that consistent and early introduction of foods may reduce a child's risk of developing allergies, SpoonfulOne includes small amounts of peanut, milk, tree nuts, egg, fish, shellfish, wheat, soy and sesame seeds, as well as 400 IU of vitamin D for immune support.
Plum Organics announces the launch of culinary-inspired baby food blends in a spoon-friendly dish. Baby Bowls feature recipes that include organic ingredients like avocado, turmeric, cauliflower and chia. Each bowl features a domed lid for resealing, a built-in spoon rest, on-pack freshness marker and eco-friendly packaging.
Continuing to break out of the bar aisle, Think Thin unveils Protein Cakes in Red Velvet, Birthday Cake and Chocolate flavors. Each serving has 12 grams of protein and 1 gram of sugar. They are GMO free, gluten free and use plant-based colors.
Impossible Foods, maker of the Impossible Burger, hires tech marketing veteran Tara Kriese as senior vice president of marketing to round out its leadership. She will oversee marketing as the company's flagship product becomes available in thousands of restaurants.
Mary's Nutritionals debuts two new organic hemp-infused supplements that utilize the combination of activated hemp extract, vitamins and minerals to offer increased bioavailability: Mary's Hemp Good Greens, a juicing alternative with a hint of mint, and Mary's Hemp Protein Greens, a vegetable-based whey protein powder in a vanilla berry flavor, contain 80 mg of activated hemp extract. The two new supplements will be a part of Mary's Nutritionals', sister company of the Colorado-based Mary's Medicinals, line of revolutionary wellness products.
After a successful trial run in 2016, YumEarth is officially launching the nation's first USDA Certified Organic Candy Corn leading up to Halloween. With simple ingredients, each delicious piece of candy corn is made in a peanut-free facility and, like most YumEarth treats, is gluten free, dairy free and high-fructose corn syrup free, and non-GMO. The seasonal single-serving snack packs are available in 10, 24 and 50 count packs as well as 5 oz. resealable bags and the new 2 oz. grab-and-go size.
Hak's debuts a new line of refrigerated salad dressings in single-use packets. All eight varieties—Balsamic, Country Italian, Olive Oil and Lemon, Honey Dijon, Greek, Spicy Thai, Sesame Ginger and Miso—are gluten free, non-GMO and feature lower sodium than leading competitors.
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