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Watch NBJ Live: Sports nutrition and weight management

Join Nutrition Business Journal's experts Erika Craft, Rick Polito and Bill Giebler for the latest trends driving sports nutrition.

2 Min Read
NBJ Live: Sports nutrition and weight management

In 2021, American consumers clambered off the couch encumbered by the notorious "COVID 10" weight gain and spent big on sports nutrition and weight management products. Hydration and energy beverages were especially big winners as the combined markets spiked by 21.6%.  

Three years later, the sales growth has settled down, but 2023 numbers showed sports nutrition is still on top as the fastest-growing category in the supplement industry. 

Join New Hope Network's Nutrition Business Journal Senior Analyst Erika Craft, Editor-in-Chief Rick Polito and New Hope Content and Insights Director Bill Giebler to learn what is driving the growth, how consumers approach sports nutrition purchases and why Ozempic and similar weight loss drugs could impact products across the sports nutrition spectrum. 

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Rick Polito, Editor-in-Chief
New Hope Network’s Nutrition Business Journal

Nutrition Business Journal Editor-in-Chief Rick Polito writes about trends, deals and developments in the natural nutrition industry, looking for the little companies coming up and the big money coming in. An award-winning journalist, Rick knows that facts and figures never give the complete context and that the story of this industry has always been about people. 

Related:Watch NBJ On Demand: The State of Natural

Erika Craft, Market Research Analyst
New Hope Network’s Nutrition Business Journal

Erika Craft, market research analyst for Nutrition Business Journal, is passionate about marketing analytics and research, with a focus on the health and wellness industry. Erika holds a Bachelors in Science in Marketing from Salisbury University and a Master’s in Science degree in Marketing, with a focus in analytics, from the University of Texas at Dallas. 

Bill Giebler, Content and Insights Director
New Hope Network’s Nutrition Business Journal

An award-winning writer and seasoned natural products industry veteran—with decades of experience in food and supplement retail, lifestyle mail order and textiles product development—NBJ Managing Editor Bill Giebler reports on dietary supplement, food and agricultural trends and opportunities across New Hope properties. 

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