How to attract investors at trade shows

If you festoon your trade show booth with a disco ball and strobe lights, investors will see you. But do you want to be remembered as that pop-up discotheque or for your delicious, allergen-free, organic snack mixes? You know the answer. Ryan Caldbeck, CEO of CircleUp, offers expert tips on how to present yourself and your products in a way that’ll attract the right kind of attention from investors.