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Should I use multiple suppliers?

There’s always a chance that a drought, flood or crop-killing insect could all but wipe out an ingredient you need for your natural or organic product. So is it smarter to source all your spuds from Idaho or buy from a few different farmers in other states? There are upsides to both plans. Downsides too. Brian Ross, CEO of Cheribundi, helps us weigh the options. 

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