The true costs of Non-GMO

The true costs of Non-GMO

Verification and tight supply could drive up prices, but will the consumer feel it?

Manufacturers, feeling pressure from consumers and retailers like Whole Foods Market, are looking at what going non-GMO and obtaining Non-GMO Project verification would entail. It’s a costly undertaking, requiring significant investments in time, resources, and money. Whether companies can absorb these expenses, rather than passing them on to consumers, becomes part of a complex decision that needs to be taken apart piece by piece.

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