NIS14: Ecosystem Lessons - What New Orleans can Teach the Natural Products Industry

New Orleans went from dying city to start-up capital. How did the city become an international model for grassroots, culturally-authentic entrepreneurship? Robbie Vitrano shares the story of the New Orleans innovation ecosystem, encompassing how entrepreneurship was mobilized to build civic engagement and a global network; the international expansion of NOLA-born, healthy fast food company Naked Pizza; and the design of a platform embraced by authentic, socially connected brands and communities around the world.